Mission Statement

Our mission is to provide high quality, durable, and affordable apparel that meets the needs of Americans. We believe that everyone deserves to have access to comfortable and functional clothing that are aesthetically distinctive, durable and can be worn by the masses with a sense of Pride, withstanding tough situations.
Our trendy gear is designed not just to help American work force but also everyday consumers stay safe and productive performing various activities, while also reflecting their unique style and personality. We are committed to using sustainable and ethical manufacturing practices to minimize our impact on the environment and support local communities. Our goal is to become the go-to brand for American consumer who demand the best in functional clothing that sets them apart from the rest of the brands.

Patriotism, strength, integrity and uniqueness are the blending core values of our brand and embracing diversity is the principal ingredient that keeps this bond strong.

Bilal Qamar
CEO